Lead Router Agent
Replaces a $45k Sales Operations Coordinator by auto-assigning leads to reps based on territory, capacity, and skill match.
B2B sales teams waste hours manually assigning leads to the right rep, causing delays, missed follow-ups, and uneven workload. A Sales Operations Coordinator typically spends 10+ hours weekly on lead routing, costing SMBs $45k annually plus the cost of lost deals from slow assignment.
The agent monitors incoming leads in HubSpot, evaluates territory rules and rep capacity in real time, assigns each lead to the best-fit rep using round-robin logic, and posts assignment notifications to Slack with lead summary and next-step reminders. It prevents double-assignment, respects rep availability, and logs all decisions in HubSpot for audit.
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